Simplified advertising.
Better results. La Presse’s self-service
Advertising platform

Advertising in a trusted environment has never been easier.

With the Atelier Direct La Presse platform, you can create and manage your own campaigns in a quality local media.

  • Fast and effective

  • Quality readership

  • Targeting by location
    and interest

  • Accessible 24/7

Create your campaign

The power
of our reach

4M
monthly
readers 1
67%
total reach
in Quebec 2
97%
of our readers believe that La Presse offers quality content 3
1. Comscore, multiplatform, Quebec18+, average monthly users / unique visitors from January 2021 to November 2022.
2. Comscore, multiplatform, Québec18+, La Presse [P] (tablet application, mobile application, website (via computer or mobile). January 2021 to December 2022.
3. La Presse survey, 2019

A unique, high-performance ecosystem

100% are built using only La Presse’s first party data

+ 76% viewabilty rate for our advertising formats

+ 14% increase in purchase intent for contextually targeted ads1

1. Source: Ad Context & Attention: The Impact Of Contextually Relevant Ads On Attention And Outcomes (2022) Integral Ad Science

Human-centred and personalized service

At Atelier Direct La Presse, we thrive on collaboration.
Our teams make it their mission to help you reach your objectives.
(And yes, a human being will be answering your questions!)

Contact us